We designed an interactive learning platform for customers to explore and better understand products in an engaging and intuitive way. The goal was to empower users to self-educate through short videos, community reviews, and dynamic content tailored to their preferences.
Many users purchase products without fully understanding their features or benefits. The client needed a learning solution that was mobile-first, highly interactive, and fast to use — especially for users with limited time or tech-savviness. Another challenge was ensuring the app remained both educational and engaging, while also allowing users to contribute their own content in a moderated environment.
We developed a cross-platform mobile learning app where users can explore product knowledge through short videos, structured learning paths, and interactive quizzes. Features like bookmarking, interest-based categorisation, and push updates ensure ongoing user engagement.
This solution led to:
Product discovery, short videos, and community learning
Auto-filtering by user interest and product type
All videos kept under 60 seconds for maximum speed
Easy return to bookmarked content anytime